You Can't Not Communicate: Proven Communication Solutions That Power the Fortune 100 - Softcover

Gorssman, David

3.33

12 ratings by Goodreads

9780615622972: You Can't Not Communicate: Proven Communication Solutions That Power the Fortune 100

Softcover

ISBN 10: 0615622976 ISBN 13: 9780615622972

Publisher: David Grossman, 2012

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Everything leaders do and say communicates something, whether they want it to or not: How they spend their time, what they focus on, whom they interact with, the employees they recognize, and beyond. It was this realization that inspired David Grossman's first book, You Can't NOT Communicate: Proven Communication Solutions That Power the Fortune 100.Through this engaging read, award-winning leadership and communication expert Grossman shows leaders how not communicating is not an option. He helps leaders see that the most effective leaders recognize that their success hinges on being "leadercommunicators." Grossman also explores the business of communicating and offers an in-depth guide to strategic planning for CEOs. The book is full of road tested communication strategiesthe same strategies that have helped leaders at some of the world's best known companies find their communication style and transform their organizations.

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About the Author:

David Grossman, author and award-winning leadership communication expert, has spent his career helping leaders at some of the world's best-known companies use communication to be more successful and to become 'leadercommunicators'.

Review:

This must-read book highlights the importance of communication in bridging the organization's strategies and goals with an individual's performance. -- Norm Wesley, Former Chairman and CEO, Fortune Brands

Any leader looking to strengthen their teams and accelerate results should get to know David and his methodology. --Ted Beattie, President and CEO, Shedd Aquarium

David has a remarkably 'simple' way of making communicating and the art of communicating into a strategic weapon for an organization. --Raj Gupta, Executive Director, The CEO Perspective Program, Kellogg School of Management

As I transitioned from a senior management role to executive director, David's wisdom guided me, and continues to shape my approach to many aspects of my work. --Dr. Jeff Boehm, Executive Director, The Marine Mammal Center

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