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Eat This! examines how fast food marketing gets you to buy junk and how you can fight back. It shows how marketers embed sales pitches in media to lure consumers to foods that can negatively impact the health of children. The author explains what advertising is, discusses product placement and other tools used to sell products. Curtis provides careful insights into the fast food industry and ways in which young people can push back.
"Kids need to know the truth about junk food, and understand the millions of ways it's pushed on them -- every day. Andrea's fun and accessible book gives them the tools to fight back!"
-- Jamie Oliver, MBE, world-renowned chef and food campaigner
"The title says it all. This is the first and only children's book to tell the awful truth about the way our kids are assaulted by rapacious marketers. But, most importantly, Andrea manages to tell the story to the kids themselves."
-- Mark Bittman, best-selling author of How To Cook Everything
"Eat This! is a well-conceived, well-researched and empowering resource that helps students, parents and educators decode the marketing speak and arm themselves against powerful techniques used by junk food and beverage marketers."
-- Lulu Cohen-Farnell, Founder, Real Food for Real Kids
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Book Description:
About the Author:
On CBC Radio's The Next Chapter's summer edition of their recommend 8 books to suit the tastes of every young reader
On the School Library Journal's 2018 Best Books list in the Non-Fiction Category
On Kirkus Reviews' Best of 2018 in the Middle-Grade Nonfiction category
On Resource Links' list of The Year's Best in 2018
On the Ontario Library Association's Best Bets Top Ten for 2018 list
Andrea Curtis is an award-winning author whose work includes What's For Lunch. She lives in Toronto.
"About this title" may belong to another edition of this title.
- PublisherRed Deer Press
- Publication date2018
- ISBN 10 0889955328
- ISBN 13 9780889955325
- BindingPaperback
- Edition number1
- Number of pages40
- IllustratorCollins Peggy
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Eat This! : How Fast-Food Marketing Gets You to Buy Junk (and How You Can Fight Back)
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