From the Back Cover:
Gifford & Elizabeth Pinchot confront the key organizational issues that are threatening the very existence of today's corporations. They sum up why bureaucracy no longer works and show that ""bureaucracy is no more appropriate to the information age than serfdom was to the industrial era. Only freedom and community will work"". In today's complex and intelligence-intensive world economy, organizations can no longer rely exclusively on the intelligence of those few at the top of the pyramid. The amount of clear thinking required to deal with the multitude of different customer demands, different ethnic cultures, different technological advances, and different possible futures means that everyone in an organization must be involved. The Pinchot's describe the ""intelligent organization"" - organization that develops and engages the intelligence, business judgment, and wide-system responsibility of all its members. By using the intelligence of every employee, an organization can respond far more effectively to customers, partners, and competitors. The Pinchots support the sweeping changes they propose with numerous examples of how these changes are already being implemented in such diverse organizations as AT&T, the Canadian National Railroad, DuPont, Russian entrepreneurial firms, Hewlett-Packard, and the U.S. Forest Service. Through these pioneering examples, the Pinchots offer tools that people at all organizational levels can use to bring freedom of choice, responsibility for the whole, democracy, and high productivity to formerly bureaucratic organizations.
About the Author:
Gifford Pinchot leads the firm Pinchot & Company, which trains intrapreneurial teams to succeed, helps managers to better foster innovation, and designs reward systems that encourage innovation and wise long-term management. He is author of the bestselling classic Intrapreneuring: Why You Don't Have to Leave the Corporation to Become an Entrepreneur, The Intelligent Organization , coauthored with his wife Elizabeth Pinchot, and Intrapreneuring in Practice, coauthored with Ron Pellman.
Elizabeth Pinchot and her husband, Gifford Pinchot have started and run four companies together, consulted to and trained executives of more than half of the 100 largest companies in the United States and many abroad, including AT&T, Banco de Brasil, the Canadian National Railroad, DuPont, Ford, Hoechst Celenese, Kodak, Motorola, the New York Stock Exchange, 3M, and the U.S. Forest Service. They have also led school and community reform projects, and collaborated in the writing of their influential book, Intrapreneuring. Elizabeth and Gifford Pinchot are also coauthors of The Intelligent Organization.
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